¿Y si le damos la vuelta? 12 casos de innovación made in Spain (Edirectivos) (Spanish Edition) Book PDF, ePub eBook

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Book Descriptions:
Ejemplos reales de los emprendedores que han sabido llevar hasta sus mejores resultados a 12 de las compañías más innovadoras y creativas del mercado español en la última década: Atrápalo, Kukuxumusu, Idealista, Hoteles High Tech, Tuenti, in-Store Media, Privalia, Zinkia, El Naturalista, Zed, Workcenter e Imaginarium, utilizando creatividad, humor, marketing viral, campañas en red, oferta diferenciada, valores auténticos, servicios ingeniosos, filiación de clientes, etc.

¿Y si le damos la vuelta? 12 casos de innovación made in Spain (Edirectivos) (Spanish Edition) by Juan Fernández Pérez

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